Riyadh Season extended after amazing response.

The inaugural Riyadh Season

has been extended to the end of January 2020 following the unanticipated levels of demand for its events across the capital. Organizers at the General Entertainment Authority (GEA) said they had been (pleasantly) shocked at the levels of engagement for all forms of entertainment. Riyadh Boulevard zone had attracted an estimated 15% of the capital's residents over its first 2 nights and the demand has show no sign of abating. Overall the program has attracted a total visitor count of over 7 million people in its first month.

The decision was taken at the instruction of Crown Prince Mohamed bin Salman and communicated by Turki Al Sheikh, Chairman of the GEA.

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